22 March 2010
The Ethisphere Institute today announced its fourth annual selection of the World’s Most Ethical Companies, highlighting 100 organizations that lead the way in promoting ethical business standards. These companies go beyond legal minimums, introduce innovative ideas benefiting the public and force their competitors to follow suit.
“We appreciate the recognition from Ethisphere. Thousands of HCA employees work every day to help our patients, and they do it with diligence, compassion, and integrity,” said HCA Chairman and CEO Richard M. Bracken. “These individuals have helped us to build an organizational culture that encourages high ethics. We are proud of all of them.”
The research-based Ethisphere Institute is a leading international think-tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability.
HCA is among more than two dozen first time recipients, including Adobe Systems, Campbell Soup Company and Ford Motor Company. Ethisphere began identifying the World’s Most Ethical Companies in 2007. Thirty-six companies on this year’s list have the distinction of earning this honor all four years, including General Electric, Starbucks, American Express, Google, Nike, Time Warner and PepsiCo.
Through in-depth research and a multi-step analysis, Ethisphere reviewed nominations from companies in more than 100 countries and 36 industries. The methodology for the World’s Most Ethical Companies includes reviewing codes of ethics, litigation and regulatory infraction histories; evaluating the investment in innovation and sustainable business practices; looking at activities designed to improve corporate citizenship; and studying nominations from senior executives, industry peers, suppliers and customers.
“The competition for the World’s Most Ethical Companies was the strongest it has ever been, with a record number of organizations vying for this distinguished honor,” said Alex Brigham, Executive Director of the Ethisphere Institute.
“This year’s group recognizes the important role ethics play in brand reputation, which ultimately is the most valuable asset for a corporation. There is a strong correlation between a company’s ethics program and its performance, with ethical companies outperforming the market both in terms of upside performance as well as in avoidance of catastrophic investor loss. This proves that having a commitment to ethics is a competitive advantage and is imperative to business.”
Read about the methodology and view the complete list of the 2010 World’s Most Ethical Companies atwww.ethisphere.com/wme-2010. The World’s Most Ethical Companies will also be featured in the Q1 issue of the quarterly magazine Ethisphere, which will be released March 29.